Chemical Treatments

Perm / Jery Curl

Perms work by using chemicals to change straight hair’s texture, creating waves or curls.¬†Jery Curl is a perm that reshapes tight curls or kinky texture into larger, softer curls.

Relaxer / Straightening

A relaxer is a type of cream generally used on tight curls or very curly hair to make the hair easier to straighten by chemically “relaxing” the natural curls. The active agent is usually a strong alkali, although some formulas are ammonium-based.


Texturizers are mild versions of a chemical hair relaxer; it loosens the natural curl pattern of an individual’s hair without completely straightening it. Both men and women use texturizers and the process is recommended for use on short to medium length hair.

Afro Transition

Using specific products, equipment, and techniques to change straight hair’s texture to Afro.